|
|
IMNA Audience Summit Strategies for Legacy & Emerging News Audiences
October 24, 2011 to October 25, 2011
Join INMA in a specialized Audience Summit focused on print, digital, mobile and emerging platforms.
Come together with like-minded industry executives sharing ideas and learning various methods to grow audiences regardless of the platform you are currently using.
Day 1 will be devoted to growing and developing the legacy print model, while Day 2 will focus on digital audience growth.
While subject to change, here are a few of the topics you can expect to cover:
* Develop audience growth strategies for varied platforms.
* Understand the news eco-system and where your market and audience fit.
* Maximize profits from print through e-readers and beyond.
* Membership can improve loyalty — see how others bring the two together.
* Tactics that work, those to avoid.
* When are legacy systems no longer viable and only holding us back?
* Do yesterday's metrics keep us from innovation?
The INMA Audience Summit is designed for audience strategists, print circulation/readership managers, and digital audience development managers. The Summit is presented as a package, yet day rates also are available.
Venue: Westin Casuarina Hotel
Location: Las Vegas
Website: http://www.inma.org/modules/event/2011LasVegas/index.cfm?action=home
Categories: Communications Industry & Technology
Back to main calendar listings
Request a username and password to submit your events (free)
Find out about distributing your news releases (membership)
Please note that Calendar listings are submitted by a variety of organizations. Connexions does not endorse events or organizations, and Connexions cannot screen individual listings to ensure that they are accurate, or appropriate for your needs. If you have questions about an event, please contact the sponsoring organization.
Individuals and organizations are welcome to make use of the Connexions Calendar by contributing events or by putting the Calendar, or a link to it, on your website. (Download a banner here or here.) If you would like to contribute to the Calendar on a regular basis, please contact us so that we can arrange to issue you a username and password.
The Calendar is a joint project of Connexions Information Sharing Services and SOURCES. SOURCES helps organizations publicize their issues, get media attention, and send out unlimited media releases: to learn about becoming a SOURCES member see this page or the online form.
Terms of Use: Connexions and the Connexions Calendar exist to support individuals and organizations working for freedom and social justice. We try to feature a wide variety of events and resources reflecting a diversity of viewpoints and approaches to social change within our overall mandate of support for democracy, civil liberties, freedom of speech, universal human rights, secularism, equality, economic justice, environmental responsibility, and the creation and preservation of community. Connexions reserves the right to decline listings on the basis of appropriateness or quality, or if in our judgement they conflict with our policies against hatred, racism, misogyny, anti-Semitism or other forms of discrimination such as those based on gender, sexual orientation, age, and ethnicity.
|
Connect with Connexions
Newsletter Facebook Twitter
|
