1. Are you paying too much to send out your news releases?
   Sources News Release
   Resource Type: Article
   First Published: 2009
   If you have been using a corporate newswire service to send out your news releases you are likely paying $500 or more to send out a single release -- and that release may not even be reaching the people you want to reach.
2. Connexions
   Volume 6, Number 4 - November 1981 - Unorganized Workers/Travailleurs Non-Organises
   Resource Type: Serial Publication (Periodical)
   First Published: 1981
   
3. Expose Yourself
   Using the Power of Public Relations to Promote Your Business and Yourself
   Resource Type: Book
   First Published: 1990
   A hands-on, practical book that gets down to the details of doing promotion.
4. Getting Ink for Your New Product
   Resource Type: Article
   First Published: 2004
   Get media coverage of your product.
5. Grassroots media relations 
   A short introduction to media relations strategies for activist groups
   Resource Type: Article
   First Published: 2010   Published: 2017
   A media relations guide for organizers and activists.
6. Helping you reach the media 
   How Sources can help you get more and better media coverage
   Resource Type: Article
   First Published: 2009
   Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
7. Press release guide
   Advice and tips on how to make an effective press release or media advisory.
   Resource Type: Article
   First Published: 2006
   What is a media advisory? A media advisory is a means of notifying the press of an event or news story that will happen in the future. It is essentially an event reminder that is in a format that makes it easy for journalists to record the event in their calendars or day planners. It is a proactive way for activists to inform news outlets of events and actions that you want publicized in the future.
8. Sources.com 
   Portal for Journalists and Writers - The directory for reporters, writers, editors and researchers
   Resource Type: Website
   First Published: 1977   Published: 2009
   Sources is an information portal for journalists, freelance writers, news editors, authors, researchers and journalism students -- and a resource for organizations, institutions, businesses, and individuals who want to get media coverage of their expertise and their views on newsworthy topics.
   Journalists: Use Sources to find experts, media contacts, spokespersons, scientists, lobbyists, officials, speakers, university professors, researchers, newsmakers, CEOs, executive directors, media relations contacts, spokespeople, talk show guests, PR representatives, Canadian sources, story ideas, research studies, databases, universities, colleges, associations, businesses, government, research institutions, lobby groups, non-government organizations (NGOs), in Canada and internationally.
   Newsmakers: Use Sources to raise your profile and get media coverage. Sources is a powerful tool which complements and magnifies your other efforts to publicize yourself. See www.sources.com/Profile.htm, fill out the membership form, or call 416-964-7799.
9. Sources News Releases
   Resource Type: Website
   First Published: 1977   Published: 2017
   News releases from organizations and companies on a wide range of topics. Includes an extensive topic index, an archive of releases going back to the 1970s, and links to experts and organizations knowledgeable about the issues covered in the releases. Available via RSS feed as well as on the Sources.com website.
10. Sources (portal for journalists and writers) - Wikipedia article
    Connexipedia Article
    Resource Type: Article
    First Published: 2008
    An information portal for journalists, freelance writers, editors, authors, and researchers, focusing especially on human sources: experts and spokespersons who are prepared to answer reporters' questions or make themselves available for on-air interviews.

Experts on lanzamiento de medios in the Sources Directory

1. Sources
2. Sources News Releases