How Media Relations Helps the Marketing Plan

http://www.sources.com/SSR/Docs/HL2403-Widget.htm
Publisher:  Sources, Toronto, Canada
Year Published:  2002
Resource Type:  Article
Cx Number:  CX5887

Using media relations to support your marketing strategy.

Subject Headings

• Marketing
• Marketing Communications
• Marketing/Public Relations
• Media Relations
• Public Relations