Advertising overload
New Internationalist September 2006

Publisher:  New Internationalist
Year Published:  2006
Pages:  38pp   Resource Type:  Serial Publication (Periodical)
Cx Number:  CX8062

A look at big brand mass advertising and the effects on how people think and feel.

Subject Headings

• Advertising
• Brand Identity
• Brand Strategy
• Branding
• Consumption
• Political Affairs
• Public Service
• Regulatory Affairs