7 Ways to Get More Mileage from a Case Study

http://www.sources.com/SSR/Docs/HL2904-Slaunwhite.htm
Publisher:  Sources, Toronto, Canada
Year Published:  2004
Resource Type:  Article
Cx Number:  CX5549

Case studies are a valuable addition to your public relations' arsenal. They not only explain the success of your product or service in action, they also tend to have high editorial acceptance and readership rates.

Subject Headings

• Media Relations
• Public Relations