1. Helping you reach the media 
   How Sources can help you get more and better media coverage
   Resource Type: Article
   First Published: 2009
   Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity like advertising. SOURCES makes it possible for organizations, institutions, companies, and individuals to reach the media effectively, consistently, and inexpensively. SOURCES has been helping organizations, companies, institutions, and individuals get media attention for over 30 years.
2. Media Names & Numbers
   Your Connection to the Media
   Resource Type: Serial Publication (Periodical)
   First Published: 2000   Published: 2009
   A comprehensive directory of the Canadian news media, including television and radio stations and programs, daily, weekly, ethnic and campus newspapers, consumer and trade magazines, and academic journals. Media Names & Numbers is indexed by subject, and is available in print and electronic formats. An annual subscription includes a print directory and access to the continuously updated online version.
   
3. Top Ten Things to do Before a Radio Talk Show
   Resource Type: Article
   First Published: 2006
   Be prepared when you go on a talk show.

Experts on Radio de opini¢n in the Sources Directory

1. Media Names & Numbers