Successful news releases: 7 must-know tips

http://www.sources.com/SSR/Docs/HL1011-NewsReleaseTips.htm
Publisher:  Sources, Toronto, Canada
Year First Published:  1997
Year Published:  1999
Resource Type:  Article
Cx Number:  CX5877

Make it short, make it make, make sure it's important.

Subject Headings

• News Releases
• Press Releases
• Publicity