Pressing for Press

http://www.connexions.org/CxLibrary/Docs/CX4709-Pressing.htm
Publisher:  The Greenhouse, Toronto, Canada
Year Published:  1988
Pages:  1pp   Resource Type:  Article
Cx Number:  CX4709

A serious attempt to get press coverage can be a campaign in itself. If you really want it, go after it methodically and shamelessly.

Subject Headings

• Media Coverage
• Media Relations