Backing it Up

http://www.sources.com/SSR/Docs/HL1303-BackingItUp.htm

Publisher:  Sources, Toronto, Canada
Year Published:  1999  
Resource Type:  Article
Cx Number:  CX5503

If you say something in a media interview, make sure you can back it up.

Subject Headings

• Crisis Communications
• Crisis Management
• Crisis/Media Analysis
• Interview Techniques
• Interviewing
• Media Relations