Web Marketing

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Connexions Library

Frequently Asked Questions about Sources
Article
2009
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
Helping you reach the media: How Sources can help you get more and better media coverage
Article
2009
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
How Sources magnifies your Internet visibility
Article
2006
How the high Internet ranking of the Sources Web site helps magnify the public profile of organizations and companies who are listed in Sources.

Connexions Directory of Groups & Websites

Sources HotLink, The
The Sources HotLink is a newsletter, published by Sources, featuring articles, practical ideas and tips for getting positive media coverage. The Sources HotLink is sent free to companies...

Sources Library

Getting your story into the media
2009
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
How to promote your expertise with news releases, articles, and FAQs
Sources News Release
2010
Publishing articles and news releases that spotlight your expertise is one of the very best ways to build your credibility & attract positive attention. As a SOURCES member you have Free access to an ...
Internet Marketing
Sources Select Resources Encyclopedia
The marketing of products or services over the Internet.
The Last Original Idea
A Cynic's View of Internet Marketing
K'necht, Alan; Rockstein, Geri
2010
Marketing Internships - Toronto
Sources News Release
2009
Sources offers a four- to six-month unpaid marketing internships in Toronto. Tasks may include web-based marketing, social networking, identifying and contacting prospective clients, web page design, ...
Online PR and Social Media for Experts, Authors, Consultants, and Speakers
Develop your reputation, get found, and attract a following
Craig, Randall M.
2009
Review: World Wide Web Marketing
1999
A book for those whose jobs involve creating and maintaining corporate Web sites.
Search Engine Optimization
An Hour a Day
Grappone, Jennifer; Couzin, Gradiva
2006
A primer on search engine optimization.
Search Engine Optimization for Dummies
2nd Edition
Kent, Peter
2006
An introduction to search engine optimization.
7 Essentials for a Great Website
Ryan, Tricia
2009
If you want your website to generate action, think about how each component of your website will get your customer through the sales lifecycle # to capture their interest, create desire and generate a...
Sources gives you powerful tools to help you stand out from the crowd
2009
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
Use Internet as public relations tool
Carroll, Jim
1999
Establish an online presence to complement your other PR tools.

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The Sources HotLink
Website
1996
A website and newsletter dealing with media relations strategies.