Trade Fairs

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Connexions Library

The No-Nonsense Guide to the Arms Trade
Burrows, Gideon
Book
2002
A review of the increasingly prolific global arms trade and its economic, political and social impact on exploited and vulnerable nations.

Sources Library

Guerrilla Trade Show Selling
New Unconventional Weapons and Tactics to Meet More People, Get More Leads and Close More Sales
Levinson, Jay Conrad; Smith, Mark; Wilson, Orvel Ray
1997
Describes the marketing principles, methods and techniques to increase sales at any trade show. Focuses on guerrilla sales methods and provides marketing tactics that are useful in the trade show envi...