Raising Awareness

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Connexions Library

Flying High: 5 Sure Ways to Get Your Business Soaring
Fillmore, Cathleen
Article
2001
Know your audience, know your message, be clear and consistent in that message, then develop a strategy and execute it.
Helping you reach the media: How Sources can help you get more and better media coverage
Article
2009
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
Sources.com: Portal for Journalists and Writers - The directory for reporters, writers, editors and researchers
Website
1977
Sources is an information portal for journalists, freelance writers, news editors, authors, researchers and journalism students -- and a resource for organizations, institutions, businesses, and ind...

Connexions Directory of Groups & Websites

Sources
Sources specializes in collecting, indexing, and disseminating information to help journalists, editors, and researchers quickly reach articulate experts and spokespersons who can provide background i...

Sources Experts & Spokespersons

Sources Library

Expose Yourself!
Diemer, Ulli (ed.)
2006
A booklet about effective media relations, providing practical advice about getting media coverage and relating to the media.
Getting your story into the media
2009
Stories are the heart and soul of the media. Journalism is about telling stories, and good stories require sources # human contacts, the people who provide informed comment and expertise, the people w...
Sources gives you powerful tools to help you stand out from the crowd
2009
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...
Tree-top vigil highlights destruction of Tasmanian forest
Miranda Gibson hopes to bring international attention to the unprotected status of the ancient forests that are threatened by logging
Birch, Simon
2012
For more than three months, 30-year-old Gibson has been living high above the canopy floor that is the home to some of Australia's most threatened indigenous wildlife, including the Tasmanian devil an...