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Getting Publicity: A Do-It-Yourself Guide for Small Business and Non-Profit Groups
Fletcher,Tana and Rockler, Julia
Step-by-step instructions illustrate what it takes to attract media attention to any enterprise.
Helping you reach the media: How Sources can help you get more and better media coverage
Media coverage is the most valuable kind of publicity there is because it is based on the news value or information value of what you do or say, and is therefore far more credible than paid publicity ...
Sources gives you powerful tools to help you stand out from the crowd
An overview of how you can use SOURCES to amplify your message. SOURCES is a media service that connects journalists, editors, writers, producers and researchers with the sources they need for their ...