|
CBC advertising may go
Year Published: 1990Resource Type: Article Cx Number: CX3901 Abstract: Federal Communications Minister Marcel Masse has stated that he is considering requiring the Canadian Broadcasting Corporation to stop carrying advertising. The action is being considered because private broadcasting companies have been putting pressure on the government to stop the CBC from competing with them for advertising revenues. Advertising accounts for 21 per cent of the CBC's budget, but Masse would make no commitment that the government would make up lost revenues if the CBC was no longer allowed to take ads. |