Advertising Campaigns

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Connexions Library

Expose Yourself: Using the Power of Public Relations to Promote Your Business and Yourself
Beals, Melba
Book
1990
A hands-on, practical book that gets down to the details of doing promotion.
Frequently Asked Questions about Sources
Article
2009
SOURCES is a media service that connects journalists, editors, authors and researchers with the sources they need for their work. SOURCES spotlights organizations, institutions, government agencies, c...
The 10 Dumbest, Most Offensive Political Ads in Recent Memory
Fell, Nicholas
Article
2011
Not a single election cycle goes by without some attempt to use fear of the "other" to win votes. Sadly, the results are sometimes successful.

Sources Library

Why we should be thanking Burger King for hijacking our smart home devices
Pringle, Ramona
2017
Pringle analyzes the social impact of Burger King's advertising tactic and the hidden vulnerabilities our smart devices are capable of bringing us.