Tobacco Marketing

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Science and its enemies
Introduction to the April 23, 2016 issue of Other Voices
Diemer, Ulli
2016
Our society and its institutions, public and private, regularly tell us that science, and education in the sciences, are crucial to our future. These public declarations are strangely reminiscent of t...
3 Polarizing Branding Secrets from Death Cigarettes
Torok, George
2010
Branding is about creating powerful emotions - both love and hate. Figure out who you want to love you. Have you noticed that the strongest brands have lots of enemies?